The SNBW website had a vital mission: to let abused women know that help was at hand. The existing website had an almost academic writing style; I replaced that with warm, reassuring copy. The questions on the home page helped women recognize dangerous forms of emotional abuse that they might otherwise brush off.
This was a Taproot Foundation pro bono marketing project.
- Do you feel as though nothing you do is good enough?
- Are you ashamed to tell others about your situation?
- Do you feel like you are always “walking on eggshells” around your partner?
- Do you think you or your children may be in danger in your home?
Please let us help.